Speakers - Coming Soon
Joe is a veteran executive and thought leader at the forefront of the natural, sustainable food industry. As one of the founders and partners in Tournant, Joe lends his insight, vision and expertise around value chain dynamics and go to market strategies to help companies better navigate the shifting consumer and market landscapes.
Over the course of his career, Joe has leveraged his experience and holistic approach to developing and growing businesses and brands to have a positive impact not only on company performance, but also on driving change from within. He has served in senior level sales, marketing and general management roles with leading consumer brands such as Pilgrim’s Pride, Perdue Farms and ConAgra and has consulted for a variety of retail and foodservice companies on strategic planning, consumer insights, new product innovation and business development.
In 2005 Joe played an integral role, alongside investors Pegasus Capital Advisors and the Hain Celestial Group, to establish and launch Hain Pure Protein Corporation. As President, he led the company through its brand evolution to FreeBird Chicken and the acquisition and integration of Plainville Farms and Epicurean Farms Poultry, positioning HPPC as an industry leader in antibiotic free, organic and slow growing poultry.
Joe went on to join Tyson in 2012 as Senior Vice President & General Manager of NatureRaised Farms®. There he drove the internal initiative to enter Tyson into the natural foods category with the development and launch of the NatureRaised Farms® brand across the company’s poultry, pork and beef businesses. Joe’s team also conducted the early research and product development work that served as a catalyst to explore non-animal protein and plant-based business opportunities.
Joe holds a Bachelor of Science in Business Administration from Elizabethtown College, Elizabethtown, PA, and resides with his wife, Nancy, in Brevard, North Carolina.
President & CEO
Women's Foodservice Forum
As head of the largest national organization focused on advancing women leaders and driving parity on executive teams in the food ecosystem, Ms. Hill has deep insights into how to connect and communicate with the fastest-growing consumer segment in the country: women.
A lifelong advocate for women leaders, she has invested her career in helping equip women leaders with the competencies and mindset to advance into key executive roles. She recognizes the influential role women play as consumer decision-makers for themselves and their families, and how to apply that understanding through effective marketing.
Although adept at working with varied audiences, Ms. Hill specializes in helping C-level officers and board members navigate change and take decisive action. As founder and CEO of Hattie Hill Enterprises (HHE), Ms. Hill has a 30-year record of accomplishment in connecting key products and services with the audiences and markets that will most benefit from them.
Focused on effectively collaborating with clients and delivering training processes that provide maximum impact, she led a team of 30 HHE consultants to train companies to incorporate high-performance strategies to better prepare for global competition. She experienced especially strong success in serving the needs of the dynamic food industry, working with such clients as McDonald’s, Frito-Lay, Aramark and Compass.
Ms. Hill is a consummate communicator, both as an author of three successful books and a highly sought-after public speaker. She is regularly quoted in local and national news publications, including The Wall Street Journal and USA Today.
Ms. Hill enjoys serving as both an inspirational and aspirational leader who helps teams and organizations envision larger roles with greater impact. This is well reflected in her extensive service as a director on numerous for-profit and nonprofit boards.